She Is The Inspo — Final Brand System
Core palette
Sangria
#3A1927
Favorite Mug
#5C2D3A
Milk
#E0DAC7
Mother of Pearl
#F5F0E8
Accent palette
Heather Rose
#B87A8A
Dusty Rose
#C49090
Raspberry Soda
#C4607A
Choc Fondant
#4A2E2E
Almost Black
#1A1A1A
Signature stripe — Sangria + Milk
Typography
H1 / H2 — Jost 400
Nutrition
10 Ways Drinking Water Will Change Your Life
The Habits That Actually Stick
Labels / category — Poppins 500, uppercase tracked
Fashion · Beauty · Wellness · Travel · Home
Body text — Poppins 300
The magic is in the small, consistent actions. The ones no one sees, but you feel. And that's exactly what you'll find here.
Scale overview
Aa
Jost 400
H1, H2
Aa
Poppins 300
Body text
Aa
Poppins 400
UI, buttons
Aa
Poppins 500
Labels, caps
Usage guidelines
Page bg
Mother of Pearl
#F5F0E8
Section bg
Milk
#E0DAC7
H1 / H2
Sangria
Jost 400, #3A1927
Subtitle
Favorite Mug
Jost 400, #5C2D3A
Body text
Almost Black
Poppins 300, #1A1A1A
Labels
Heather Rose
Poppins 500 caps
CTA button
Raspberry Soda
#C4607A, white text
Pills / tags
Milk + Sangria
#E0DAC7 bg
Pullquote
Favorite Mug
2px left border
Dividers
Dusty Rose
#C49090
Live preview
Behind the blog
So, who is she?
She is delusional enough to dream big and ambitious enough to do something about it. She was searching for a roadmap to the life she knew she was meant to live. It didn't exist. So she built it herself.
"I built the thing my younger self wished existed."
